Category Archives: Cool Stuff I've Done

The pain of finding a domain name

I know why Web 2.0 brings with it all the groovy spellings and made up words like Flickr, Friendster, and Facebook (and that’s just the F’s). It’s because the damned cybersquatters have already registered every decent English word and phrase you can imagine.  There’s nothing left for the people who are actually trying to do something.
There is nothing more infuriating than coming up with the perfect domain/product name and finding that it’s unavailable. Worse still is when there is nothing occupying that domain but one of those sleazy Google AdWords pages that add no value to the Internet. I am all for personal freedom and believe in capitalism, but there ought to be a way to shut down these leeches. I have a long list of domains I tried this morning that were unavailable, 95% of which pointed to nothing of value.

What’s always interesting is how adversity builds character and forces you to innovate. As frustrating and disappointing as it was that my “perfect” domain,, was taken and nothing but an AdWords site, I think I came up with something that I like even better. It’s one of those little gems that I might not have stumbled upon, had my first choice not been taken.

I give you Maileable.

[BlogEntry] SanitySaver is reborn

I'm telling you, I've done some cool stuff over the years. Okay, I've never actually told you before, but I'm telling you now: I've done some cool stuff over the years. Would someone who hasn't done cool stuff over the years have a blog category named Cool Stuff I've Done? I don't think so.

Not terribly impressive, but more of a "Huh." kind of a thing was Sanity Saver, something I wrote and "marketed" (in the loosest and least lucrative sense of the word) about fifteen or twenty years ago. I had forgotten about it until I saw this.

My tag line for SanitySaver was:

You use a screen saver to prevent monitor burn-in.

Use Sanity Saver to prevent user burn-out.

Do you see what I did there? Did you catch that twist? Pretty damn catchy, eh? It's a gift. I am merely the instrument.

The thing is, I think I can rightfully claim to have pioneered and established the entire software-that-reminds-you-that-you-are-a-living-organism-that-has-a- physical-body-with-biological-needs market segment, although I don't believe I am recognized as such in the industry.

Of course, it made me quite wealthy, and I retired to raise and race ferrets on the median-sized island off the coast of Microamnesia. I only came out of retirement because I missed the exquisite torture of software development.

I don't remember whether it was Sanity Saver or SanitySaver, so I've alternated use of each to cover all my bases. (All of which are belong to us, BTW.)