Sharpcast seamlessly syncs photos

Sharpcast, Inc.I’ve long thought that digital asset management for the masses is going to be one of the big challenges in coming years. Now that our personal photos, home movies, personal correspondence, and most of our productivity are stored on hard drives, the effort and expertise required to management, maintain, and preserve these important keepsakes are beyond the ability of the average user. Even as a tech-savvy poweruser, I struggle with keeping things safely backed up, tracking if things are backed up, making sure that I don’t have too many duplicates, managing multiple versions, etc. I have no idea how my parents handle it, but I’m sure it’s terrifying. It’s a truly complex and dangerous task. All of our important memories are at risk.

Sharpcast has come out with a service that takes all the pain and uncertainty out of the equation, at least for family pictures. Photos from multiple sources are sync’ed (Sharpcast likes to contrast that to uploading), keeping all PCs and mobile devices up-to-date. An entire family or other group can share an album, comment, even chat about particular shots.

Most promising is an upcoming service, code-named Hummingbird, that promises to do the same for all your digital assets including documents. For the road warrior, or simply anyone who transitions from an old PC to a new one, the ability to store what’s important to you in a reliable and remote repository is quite attractive.

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